Orwell’s general purpose is to persuade, and his specific purpose is to persuade people to simplify how they use language in order to improve the political situation. To convince his readers that language use needs to be changed, Orwell provides many examples of how language is misused to cover immoral political acts. He then gives the reader a list of specific rules, such as to avoid overly long words or jargon words, so that readers can put his plan for simplifying language into effect.